eCommerce
Solution
Summary: Your Shopify eCommerce store needs to have a custom design to ensure higher ROI. To achieve this, having a professional Shopify designer custom design your store is essential. Let’s learn more about it in this blog.
Are you setting up your online store for your retail and sales business? Then you must be considering developing your eCommerce store! Shopify is the right solution for this! It has made building eCommerce stores extremely easy for businesses. But, the work is not as simple as it sounds! Although Shopify has numerous features and integrations, you will require a professional designer. A custom-designed Shopify store is essential to ensure your business’ success.
Start by Hiring a Shopify Designer
The job of the Shopify designer is not just to set up your Shopify store. The person is responsible for the store’s performance too. The designer will work on the overall layout and the design. So, when you decide to hire a Shopify designer, make sure that the person also knows about UI and UX.
The UI is the first look of your store. It will create the first impression in the mind of the shopper. An attractive design will attract the shoppers more. Thus, they are more likely to buy from your store. A structured UI helps the shoppers easily go through the store’s every section and find their way to the products of their choice. So, your decision to hire a Shopify store designer is the right one. It will help your business to scale faster.
Shopify Store Design Customization
Your buyers need to be attracted to your store. This means you need an attractive store. It helps with marketing as well. So, once you have set up the store, it’s time to design it. Your Shopify store must have a custom design. Your custom user interface (UI) of the store should be easy to navigate. This creates an engaging experience for the shoppers at the store. It also gives a seamless experience. Shoppers will love exploring more and buying.
When you hire a Shopify store designer, the work of the designer will be to ensure that the user navigation within the store is optimized. A professional designer knows about the factors that make the website easy to use. It improves customer experience and increases conversion. A professional look also ensures that the visitors will have greater trust in the brand.
Here are a few major benefits of having a custom-designed Shopify store:
- Greater customer retention
- Higher average cart value
- Increased sales and conversion
- Reduced cart abandonment
- Increased repeat sales
- Increased up-selling and cross-selling
Now, let’s find out about some more benefits of having a custom store designer for your Shopify eCommerce store.
End-to-end Store Customization
Think of any brand that has its web store. Each one has a specific identity associated with the store as well. This identity is always in sync with the brand image as well. This is important since your eCommerce store is the face of your business. Having your brand elements integrated within the store is essential to create a sense of trust and loyalty.
End-to-end customization of your Shopify store allows you to incorporate brand elements, like, color, appearance, logo, and more. This creates a consistency in the experience that your customer feels whenever they visit any digital asset owned by your brand. To achieve this, you will require a Shopify designer. This will also allow your brand to stand out among the competition.
A custom-designed Shopify eCommerce store for your business is the perfect way to scale. Connect with CartCoders today!
Responsiveness Across Platforms
As people are increasingly relying on the Internet for various products, and eCommerce sales are increasing, so is the number of platforms that allow access to these digital stores. If you take a look at the major requirements for a higher rank in search engine results, having a responsive design is a constant factor. This is because a responsive website allows a seamless experience across platforms.
If you are planning on increasing your eCommerce business and making it profitable, you must have a responsive design. Hire a Shopify designer to get this work done. When you are creating a custom design for your Shopify store, ensure that it works perfectly across any device. This will improve the experience of the buyers and will also enhance your ranking in search engines. Thus, your business gains increased sales volume.
User Experience Optimization
A professional designer knows how to improve user experience. The UX designer’s work is to ensure that elements like the navigation menu, placement of the products, page loading speed, and such factors are optimized for the best result. It is also the job of the designers to ensure that even with customization everything works seamlessly together.
Hire a Shopify designer who can optimize the user experience of your eCommerce store. This will ensure greater sales, long-term relationships, and higher conversion with lowered cart abandonment issues.
Designed for SEO
Search Engine Optimization is not just having a responsive design. There are other design factors involved as well. An eCommerce store has to have a good search engine rank since a majority of the customers will search for the product via some search engine. So, having a top rank ensures that your product is visible to the target customers and that sales are high.
Here are a few things that the designer will need to take care of:
- Optimized structure of the website to ensure that the products are easily crawled and indexed with the information mapped properly by the search engine bots.
- Alt tags and meta details are to be incorporated to be easily searchable by the search engines and the right result is displayed for relevant search.
- Optimized design elements to improve the loading speed of the store.
You need to remember that the design is not simply to look good, but also to make sure that the store is easily discoverable.
Are you looking for a Shopify store designer for your business? CartCoders can help you out! Reach out to get your perfect eCommerce store designed by Shopify store design experts.
Periodic Maintenance and Support
It is important to have a professional take care of the store design at all times. Simply having the design done is not everything. You will need to have someone to troubleshoot and take care of issues that might occur from time to time. Also, with the changing designs and technologies, your store design must be updated regularly. A professional designer will be essential for this.
As your business grows, your store might need to be prepared to scale as well. This is something that will require further design and development. If you are not hiring a professional designer to take care of the store’s design in the first place, it might create further issues with scaling. Having someone from the start ensures that the store is optimized in the future as needed with minimal work.
Isn’t Designing Your Shopify Store Yourself Cheaper?
There is no denying the fact that when you decide to hire Shopify web designers you will be investing a considerable amount. So, why not simply do it yourself? That might seem like the perfect solution for many businesses. However, what these businesses do not realize at the time is that this can cost a lot more to the business in terms of lost opportunities.
As we have already discussed, there are numerous benefits to having your custom Shopify store designed. To reiterate, it will ensure that your visitors have the best experience in your store. It will let you create your custom look and feel and incorporate brand elements. These are essential factors when you consider building a business for the long term.
Even if you are a designer yourself, you might not find enough time to focus on the design with other responsibilities associated with the setting up of the business. Delegation of the work will allow you to get better results. Professional designers will be able to optimize your store and you can enjoy greater benefits within a shorter time.
Furthermore, without a professional designer taking care of the store’s design from the start might result in complications in the future. This can be in the form of integration issues as technology changes. You might need additional features as well and a professional designer will help you with the integration without compromising the functionality. Thus, investing to hire Shopify web designers will be a smarter financial decision.
If you want your Shopify eCommerce store to be custom-built, contact CartCoders. We are a team of expert Shopify web designers and provide end-to-end services.
In Conclusion
The eCommerce industry is expanding consistently. The competition has grown manifolds and staying competitive needs a different approach. So, if you are also planning to take the first step into the work of eCommerce with your first Shopify store, then ensure that you get a custom design prepared for your store.
This holds for those who already have Shopify stores but not getting enough conversion as well. Get your store reviewed by a professional designer. Most of the time it is the user experience and the store design that needs optimisation. Don’t let your business suffer from a poorly built store design. Ensure that your Shopify store generates long-term business.
Are you ready to take your Shopify store to the next level? Hire Shopify web designers from CartCoders! Get your Shopify store optimized for greater return on your investment.