Summary: The jewellery eCommerce sector is no doubt a lucrative choice to invest in. That’s the major reason why entrepreneurs are getting attracted towards the domain. It generates high ROI within a favourably short time period. However, one must do adequate research prior to venturing into the industry. The main considerations include the costs involved in it. There are several other factors like eCommerce platform, security measures integration, level of site customization,that impacts the costs in a big way. Let us understand each cost element in depth.
The online jewellery market has globally accomplished a value of USD 60 billion in 2022 and is forecasted to reach approx. $120 billion by 2027. Isn’t that figure inspiring enough for you to join this billion-dollar industry? Now, let’s find out how much a jewellery website development service would actually cost.
A well-designed and functional website is a must-have to showcase your jewellery products in an effective way to the customers and create such a deep impact in their minds that they just can’t look away from it. The other factors involved in enhancing the value of your products include high-quality images and videos, customisation, mobile responsiveness, and easy product navigation and they should be implemented on priority basis.
Today in this guide, we will walk you through the elements impacting your website development cost, a breakdown of the main cost elements, and how to reduce development costs.
The Basics of Website Development
An intuitive and attractive design of the website is of prime importance.It defines the value and magnificence of your jewellery products effectively and plays a big role in enhancing the user experience. Next, comes the turn of using the coding and programming languages properly. The choices include HTML, JavaScript, Kotlin, CSS, and many more to develop different websites. Making best use of eCommerce frameworks such as React Native, Xamarin, Ionic also matters a lot. Last, but not the least, the website must pass a rigorous testing period so that the usability, quality, compatibility, and functionality, and every single aspect be at their very best . The testing phase must involve compatibility testing, performance testing, unit testing, functional testing, integration testing, and so on. Alongside, a comprehensive maintenance and updation regime should be followed at regular intervals to fix bugs, improve performance, and so on.
Jewellery denotes sophistication and class. So, it is important that your jewellery website should also carry out the same level of suaveness and at the same time must engage your users effectively. User-engaging content and quality graphics should be implemented for better user retention rate and conversion. Also, your website should be responsive and compatible with a wide choice of screen sizes and devices such as desktops, mobile phones, laptops, and so on.
Jewellery Website Development with Shopify
Selling jewellery on Shopify. With its affordable price plans, easy-to-use design tools, Shopify store setup with premium themes, and wealth of custom Shopify store setup services options along with many more benefits- it’s one of the best platforms for building an online jewellery store.
Factors Influencing the Jewellery Website Development Cost
Here are some of the main factors that has direct impact on the cost of a jewellery website development,
1. Complexity Of The Design
The complexity in the design of your jewellery website affects its overall development cost. A simple, straightforward design with minimal functionality and graphics cost less than a visually rich, complex design constituting interactive features and intricate animations. Complex design calls for more expertise and time and tends to enhance the development costs.
2. E-commerce Functionality
Basic jewellery websites with less space for interaction and static content costs less in terms of development cost, time, and expertise than dynamic websites with user accounts, databases, eCommerce capabilities, and complex functionalities.
3. Personalization
Using pre-made templates are cost-effective, but they offer basic designs which might fall short to help your jewellery business stand out. On the other hand, customization adds unique elements to your site that align with your brand. Such designs involve coding, integrating plugins, and fine-tuning the jewellery website to bring your brand to life. Opting for custom Shopify store setup services would be a better decision.
4. Content Management System (CMS)
Finding the most appropriate CMS is essential as it can affect the ongoing as well as the upfront cost of website development. Popular CMS solutions like Magento come with many plugins and features that are open to more customization. Proprietary CMS options have higher upfront costs, but they can streamline updates and ongoing maintenance costs.
5. Security Features
Protecting the financial and personal data of buyers is one of the most important responsibilities for all eCommerce businesses. If you want to integrate more advanced features like SSL certificates and other measures to protect sensitive information like buyer’s tax profiles, inventory records, or credit card information, it would cost you more. Taking additional measures like authentication, encryption, and authorization is imperative in prevention of cyberattacks and security breaches but makes the affair costlier.
Breakdown of the Jewellery eCommerce Website Development Cost
Here’s a breakdown of eCommerce website development to help you plan your budget better:
1. Domain Name And Hosting
The right domain name for your business, especially if it’s a .com URL and top-level domain (TLD). You need to purchase a domain from a domain registrar and pay subscription fees annually. It can range around $12 to $60 per year, depending on the type of your domain name.
Website hosting protects your website from experiencing downtime or crashing. This generates positive customer experience and smooth website performances. The various options include, shared hosting, virtual private server hosting, dedicated hosting, cloud hosting, and managed hosting. A dedicated hosting plan will be ideal if your website is going to experience a lot of traffic. Website hosting plans can cost you $100-$500 per year.
2. Website Platform
The cost of eCommerce platforms varies depending on the type of software they offer, their features, and their services. There are multiple platforms to choose from, such as:
- Shopify: Shopify is appropriate to fulfil the development needs of small and medium-sized businesses. It comes with drag-and-drop options to help you develop sites without any coding requirements. It can cost you around $29 for the basic plan and $299 for the advanced plan.
- Magento: You might end up paying around $ 1,000- $ 5,000+ for website design and setup using Magento as your eCommerce platform.
Other eCommerce platforms that you can choose from include WooCommerce, BigCommerce, WordPress, etc.
3. Website Design
The website design should reflect your jewellery brand’s values, identity, and offerings. This can include integrating custom fonts, images, and colour schemes. It can be around $1000 to $3000 or more for a professional website design.
4. Website Development
A custom website development done from scratch can cost you around $500 to $5000 or more , based on the choices of features, functionalities, APIs, and integrations. If you want advanced features like integration with third-party apps or existing systems, advanced search, product reviews, personalised accommodations, multi-currency support, and so on
5. Photography
Quality jewellery product photography is a crucial element towards store engagement, retention, conversion, and customer lifetime value. The first impression can form within 50 milliseconds. Consistent, crisp, and high-quality jewellery photos will build trust, help consumers get an idea of how the product looks, align with the latest design trends. It can cost you around $20 or more per image, depending on the quality of the photography.
6. Payment Gateway Fees
The payment gateway fees usually depend on the platform used and the payment gateway provider. Basic payment gateway integration systems such as Paytm and Razorpay will cost you less than advanced ones. Advanced systems facilitate integration with recurring payment systems, international payment gateways, customised payment workflows, multi-language and multi-currency payment gateways. These payment providers can charge you 2%-4% per transaction made by customers on your site.
Other Costs to Consider
Here are some morel cost elements involved in developing a jewellery website for your business:
1. Ongoing Maintenance and Updates
This can typically cost around $500 to $5000 per month Websites that experience more traffic and have more intricate features require more maintenance.
2. Marketing and Advertising Expenses
A jewellery website must constitute attractive and engaging content to boost traffic and credibility. White hat SEO strategies can help you generate enhanced online visibility and discoverability. Also, marketing strategies such as PPC (Pay-per-click), social media marketing, email marketing, etc, will drive more traffic to your website enhancing overall visibility. It can cost you around $300 per month.
How to Reduce Website Development Costs ?
Here are a few tips to help you reduce the overall development cost without compromising on the quality.
1. Opt for the Most Essential Features
When developing your jewellery website, it is essential to prioritise critical features and functionalities that align with your business goals as it will reduce your overall development costs and time.
2. Consider Use of Pre-Made Templates
Building your website from scratch will cost you more as more technicalities, coding, and time are involved. However, right now there are umpteen pre-made, ready-to-use templates available and they are user-friendly, attractive, responsive, and cost-effective.
3. Go for Open-Source Platforms
Open-source platforms and free templates allow you to save money while developing your jewellery website.
4. Find a Reputable and Experienced Web Developer
Working with a skilled and experienced development team having adequate coding knowledge, expertise, and skills comes with a host of advantages in the long run. They effectively optimise your jewellery website for efficiency, speed, and user experience with the proper coding, marketing strategies, and integrations.
A Complete Website Development Cost Break Down
Cost Heads | Cost (USD) |
Domain Name | $7 – $20.00* |
Website Hosting | $120.00 – $550.00 / Year |
SSL Certificate | $6.00 – $24.00 |
Website Theme | $0.00 – $250.00 |
Mobile Responsive | $500.00 – $800.00 |
Logo | $50.00 – $700.00 |
Images | $6.00 – $24.00 / Per Image |
Ecommerce Functionality | $60.00 – $396.00 |
API Integration | $30.00 – $584.00 |
Banner | $60.00 – $400.00 |
Website Content | $10 – $45/page |
Live Chat Features | $100.00 – $400.00 |
Countrywise Jewellery Website Development Cost
Country | Overall Cost |
USA | $2000-$50000 |
UK | £3000-£75000 |
Singapore | $14000-$50000 |
Australia | $12,000 -$80,000 |
South Africa | $5000-$50000 |
UAE | AED 22000-AED 40000 |
Canada | $16000-$50000 |
India | ₹90000- ₹4,00,000 |
Conclusion
Opting for an online store development is always profitable. Hope we have explored all the website development cost elements such as customization, site complexity, payment gateway integration, mobile responsiveness, ongoing maintenance well in this blog. Hire a reliable website development company like CartCoders and we will work to create a high-quality, user-friendly website to maximise your customer engagement and retention abilities. Let’s join hands and work for the best!