eCommerce
Solution
Enlarging your online presence to platforms such as Walmart has the potential to increase the visibility of your business. With millions of customers, Walmart Marketplace presents a great place to grow your online business.
If you’re already established in the Shopify store business, you’ll probably ask how to sell on Walmart smoothly. In this article, we’re going to instruct you on how to connect Walmart with Shopify so that you’ll be able to sell products on Walmart using Shopify effortlessly.
What is Walmart Marketplace?
Walmart requires no introduction.
Until recently, it was the largest global retailer outside of China, and it remains the top omnichannel marketplace in the world.
Walmart Marketplace is their e-commerce division.
It’s a sales platform designed for merchants to organize their product catalogues, handle orders, schedule shipments, and provide customer service.
What are Walmart referral fees?
Referral fees are a commission on the sales you generate on Walmart Marketplace.
Walmart referral fees are different, depending on the product category you sell.
For instance, personal computers have a 6% referral fee. That means when you sell a laptop, your referral fee is 6% of the price you sell it for.
In contrast, tyres and wheels carry a 10% referral fee, meaning when you sell a tyre or wheel, you owe 10% of your product price.
Why You Should Sell on Walmart
Walmart is a giant, one of the most well-known retail names, and selling on Walmart Marketplace makes your products available to millions of potential buyers. Every week, about 255 million customers and members shop in over 10,500 stores and many eCommerce sites in 19 countries.
The following are some of the main advantages of selling at Walmart:
- Huge Audience Reach: With millions of shoppers checking out Walmart’s site each month, selling on the site enhances your visibility and maximizes sales prospects.
- Competitive Pricing: Walmart’s generally lower fees provide a more affordable platform for sellers.
- Effective Marketing: Walmart offers marketing tools like product ads and promotions to boost product visibility.
- Established Trust: Walmart’s strong brand reputation helps new sellers quickly build credibility.
Ready to maximize your Walmart sales? Start by efficiently connecting your Shopify store with Walmart. We will now examine the process.
Steps to Integrate Shopify with Walmart
You first have to integrate your Shopify store with Walmart Marketplace to sell on Walmart. As the integration process is very easy, it can be achieved with the proper integration tools.
Follow these steps to integrate Shopify with Walmart:
- Open a Walmart Seller Account
Before you begin, you’ll need a Walmart Seller Center account. Apply at Walmart’s Seller Center and await approval. Meeting their criteria, including demonstrating a professional and reliable business, is essential for acceptance. - Choose a Shopify Walmart Integration App
Once your Walmart Seller account is set up, the next would be to connect Shopify store to Walmart. Integration apps streamline Shopify-Walmart operations, automating product listings, orders, and inventory.
Connect Shopify to Walmart Effortlessly
Sync products, track inventory, and manage orders with ease for better Walmart Marketplace sales.
There are some best apps for Shopify Walmart integration available to synchronize both platforms. Some of them include:
| Tool | Features |
| Omnivore | – Syncs product listings, pricing, and inventory between Shopify and Walmart – Automates order management |
| LitExtension | – Helps sync products, inventory, and orders from Shopify to Walmart – Useful for businesses migrating data or syncing multiple platforms |
| ShoppingFeeder | – Connects Shopify with multiple marketplaces, including Walmart – Automates product syncing and order management – Saves time by streamlining processes |
- Install the Shopify Walmart Integration App
After choosing the correct app, install it in your Shopify store. This process is easy, and most apps will guide you through it. After installing the app, you’ll have to authenticate your Walmart Seller account to grant the app permission to manage listings and stock for you. - Sync Product Listings with Walmart
With the integration app set up, map your Shopify products to Walmart’s catalogue. While most Shopify Walmart integration apps automatically sync product details (title, description, images, etc.), ensure your listings comply with Walmart’s requirements, including proper categorization and content standards.
Also, certain apps enable you to personalize the product listings before uploading them on Walmart, ensuring they are well-suited to Walmart’s market. - Sync Shopify Inventory with Walmart
It is important to sync Shopify inventory with Walmart once the product listings are in place. It allows your stock levels to update automatically on both platforms in real-time. As an example, if a product runs out on your Shopify site, the integration app will, by default, update the availability of the product on Walmart, avoiding overselling.
Synching inventory between Shopify and Walmart also prevents your customers from placing an order on Walmart for a product that is out of stock, which saves you from unwanted scenarios. It maintains your operations to be as smooth as possible and minimizes the chances of unhappy customers. - Automate Shopify and Walmart Sales Channels
Tired of managing two separate platforms? Automate your Shopify and Walmart sales channels. The integration app centralizes management and automatically syncs product updates.
Additionally, the integration tool can automate order processing. Walmart orders will automatically appear in your Shopify store and can be processed like any other normal Shopify order. This automation saves you time and effort while maintaining smooth operation.
Why You Should Consider Shopify Integration Services
For most sellers, Shopify integration with Walmart can be a daunting process, particularly if they don’t know the technicalities.
This is where Shopify integration services are needed. Professionals who have expertise in integrating Shopify with other platforms (such as Walmart, Amazon, and eBay) offer these services.
You can let a Shopify integration company do it all for you, from selecting the best integration apps to syncing your products and inventory across platforms. You can save time by hiring an expert and making sure that the integration is done correctly, preventing mistakes that can damage your sales.
Final Thoughts
CartCoders provides professional Shopify integration solutions that make integrating your Shopify store with Walmart Marketplace easy. Through the technical process and ensuring the seamless synchronization of product listings, inventory, and orders, we enable businesses to reach further on Walmart.
Our professional support will allow you to concentrate on business growth while we handle the integration, ensuring efficiency and error reduction. Leveraging CartCoders ensures a seamless experience, making it easier to succeed in the competitive Walmart Marketplace.