Ceptics

Challenge

• Customers needed help picking the right adapter for their country
• The product catalog was large and technically detailed
• Mobile shoppers struggled with the existing filters
• Checkout needed to support international buyers
• Product education was missing from the old store

Approach

We began with a discovery phase to study buyer journeys, support tickets, and PSD designs to understand where friction was occurring. Our UX team then planned a clean, globally accessible layout with currency conversion and international product filtering in mind. Development involved building a custom Shopify theme from the PSD with smart filtering, multi-currency support, and a guided product selector to simplify purchasing decisions. Cross-device and international QA was completed before launch.

Solution Delivered

We built a Shopify store with country-based filtering, technical product pages that explain compatibility clearly, and a comparison tool that helps buyers pick between similar items. The mobile experience was tuned for shoppers on the go. Buyers can pick a destination and see only the products that fit.

Key Features