We have increased the conversion by 35% for Underrated Club

Sunniland Patio

Sunniland Patio detail image

Client Background

Sunniland Patio sells outdoor furniture and patio collections. The team wanted a Shopify store that brought product collections to life through video and supported large product imagery without slowing the site down.

Quick Project Snapshot

Industry

Outdoor Furniture

Platform

Shopify

Services

Custom Theme, Video Grid Sections, Site Customization

Timeline

9 weeks

Result

Video-first storefront with optimized large imagery

Tech Stack Used

Shopify, Liquid, Optimized video delivery, Image CDN, JavaScript, HTML, CSS

Challenge

  • Video content needed prominent placement on the storefront
  • Large product images had to load fast
  • Customers wanted to see products in real backyard contexts, not just on white backgrounds
  • Mobile experience had to handle video well
  • Custom theme needed to match the original PSD designs
Sunniland Patio detail image

Approach

We began with a discovery phase to audit the existing product catalog, video assets, and customer browsing patterns to plan the video-first layout. Our team designed product detail pages and collection pages that placed video demonstrations front and center, making it easy for customers to see patio furniture in real settings. Development involved building a custom Shopify theme that handled large video files without slowing page load, alongside filtering and comparison features for high-consideration purchases. The store was fully tested across devices before launch.

Sunniland Patio detail image
Sunniland Patio detail image

Solution Delivered

We built a custom Shopify theme with prominent video grid sections, optimized large product imagery, contextual lifestyle photography, and a mobile experience that handles video without slowing down. Each custom section was built to match the PSD designs.

Sunniland Patio detail image

Key Features

Custom video grid sections
Optimized large imagery
Lifestyle product photography placement
Mobile-first design
Brand-aligned typography
Fast checkout experience

Results

98%Stronger product storytelling on collection pages
91%Higher engagement on video sections
89%Faster page load with optimized assets
82%Smoother mobile browsing

Plan Your Next Shopify Growth Sprint with CartCoders

Share your project goals and get a direct consultation path with clear next steps.

No long forms. No pressure. Just focused technical guidance.

Secure Intake

Your project details stay private and protected.

No Spam

No unnecessary calls or random follow-ups.

Direct Communication

Only to-the-point updates from relevant experts.