Top 30+ Best Selling Pet Products Online in 2025

Pet products aren’t just about treats and toys anymore. From smart gadgets to wellness items, the way people shop for their pets has changed a lot in the past few years. And in 2025, it’s only getting bigger.

If you’re planning to sell pet products online—whether it’s a niche store or a full catalog—it helps to know what people are buying. This list isn’t random. These are products backed by real interest, repeat purchases, and growing demand.

We’ve picked the top 18+ pet items that are doing well across online stores. Each one solves a clear problem or adds comfort to a pet’s life. Let’s take a look at what’s working.

What’s Making Online Pet Stores So Popular

People love their pets—and they’re spending more on them than ever before. But it’s not just about cute collars or fun toys anymore.

Here’s what’s driving the trend:

• Shopping online feels easier: Whether it’s food, toys, or grooming kits, pet owners like having everything delivered to their door.
• Pet parents care more about health and comfort: Buyers are choosing orthopedic beds, gentle shampoos, and high-protein treats to keep pets happy and healthy.
• There’s something for every type of pet: From AI health trackers for dogs to eco-friendly chew toys for rabbits—niche products are easier to find online.
• Mobile shopping is fast and familiar: Most pet supplies are bought with just a few taps. Good product photos and a simple checkout make a big difference.

If you’re planning to sell online, these trends show that pet products aren’t just a seasonal thing—they’re part of people’s everyday life.

Best Selling Pet Products to Add to Your Online Store

If you’re selling pet items online, it helps to offer products that people already trust and love. We’ve grouped the top-selling items into clear categories, and each one comes with a short explanation so you know exactly what makes it work.

Pet Clothing & Accessories

People enjoy dressing up their pets, not just for fun, but for comfort and special moments. These items are lightweight, low-risk, and perfect for repeat buyers.

1. Custom Pet Hoodies & T-Shirts

These soft cotton clothes are printed with pet names, fun quotes, or cute graphics. They’re great for everyday wear, walking in cooler weather, or even matching outfits with owners. Stores offering customization often see higher conversion rates because pet parents love to show off their furry companions.

2. Personalized Bandanas

Easy to wear and great for pets who don’t like full outfits. Bandanas can be embroidered or printed with names, dates, or colors that match the owner’s style. They also make thoughtful gifts and are often bought in multiples.

3. Pet Raincoats & Winter Jackets

Raincoats keep pets dry during walks, while winter coats help short-haired or small dogs stay warm. These products are especially popular in colder states or countries. Functional and fashionable, they’re seen as more of a need than a luxury.

4. Holiday & Event Costumes

From pumpkin suits to Santa hats, holiday-themed outfits are fast sellers. Pet owners often buy these for birthdays, Halloween, or Christmas cards. Offering size variety and stretchable fabric options can help reduce returns.

Personalized Pet Products

Adding a pet’s name or image makes even the most basic product feel special. These are popular as gifts and are often shared on social media, leading to organic store promotion.

5. Custom Pet Tags

Instead of plain metal tags, many buyers choose engraved or colorful ones with their pet’s name and contact number. Some even opt for QR codes. Custom shapes like bones, hearts, or paw prints make them stand out.

6. Name-Stitched Collars

These collars have the pet’s name sewn right into the fabric, reducing the need for a tag. They’re safer, stylish, and easy to gift. Buyers often get multiple items for different seasons or color themes.

7. Personalized Pet Bowls

Ceramic or stainless-steel bowls with engraved or printed names. People love having something unique for feeding time. Some sellers also offer sets that match the pet’s name with fun graphics or colors.

8. Photo Pet Blankets & Pillows

Blankets printed with a pet’s image or name are popular for both pets and their humans. They’re cozy, personal, and often used as keepsakes or memorial gifts. Good photos and easy upload tools can help boost sales.

Home & Comfort Products for Pets

Comfort products solve real everyday problems—like cold floors, nervous pets, or messy crates. They’re practical, which means customers see the value right away.

9. Orthopedic Pet Beds

These memory foam beds support joints, making them ideal for older pets or large breeds. Many include machine-washable covers and anti-slip bottoms. Because they’re often used daily, buyers are willing to spend more for quality.

10. Calming Donut Beds

Donut-style beds help pets curl up, feel secure, and relax. They’re especially helpful for anxious dogs or cats. Soft, shaggy fabric adds comfort and visual appeal.

11. Heated Pet Mats

For pets that sleep on cold floors or in garages, these warming mats are a game-changer. Most are low-voltage and safe, and they appeal to owners of short-haired or senior pets.

12. Furniture Covers & Crate Liners

Protects sofas or crates from fur, accidents, and wear. Many options are waterproof or scratch-resistant. Buyers with indoor pets often pick these up as essentials.

Grooming & Hygiene for Pets

Clean pets are happy pets. Products in this category get frequent repeat purchases and work well with subscription models.

13. Natural Pet Shampoos

Pet owners are looking for gentle, soap-free shampoos that won’t irritate skin or eyes. Products made with oatmeal, coconut, or aloe vera stand out. Bundles with conditioner or sprays also help increase average order value.

14. Grooming Gloves & Deshedding Tools

These gloves double as a bonding tool and a fur remover. They’re easy to use and less intimidating than brushes. Deshedding tools with metal edges are great for heavy-shedding breeds.

15. Ear & Paw Wipes

Wipes help with daily cleanups and travel messes. Products made with aloe or chamomile are favored for being gentle. These are especially popular with new pet parents.

16. Pet Nail Trimmers

Electric or clipper-style tools are designed to prevent injury. Many now include guards, LED lights, or silent motors, helping reduce anxiety for both pets and owners.

Pet Toys & Treats

Toys and treats are fast-moving items. They get chewed, lost, or used up quickly—perfect for upsells and repeat customers.

17. Chew Toys

Rubber, rope, or flavored toys that help clean teeth and prevent boredom. Buyers often look for strong, bite-resistant options for large dogs or puppies.

18. Catnip Plush Toys

These are soft toys stuffed with catnip—ideal for keeping cats entertained indoors. Many come in fun shapes like fish, mice, or bananas. Buyers often grab them in packs of three or five.

19. Puzzle Toys & Treat Balls

Toys that make pets work a little for their food. Great for mental stimulation and reducing stress. These are popular among dog owners working from home.

20. Freeze-Dried Treats

Single-ingredient, meat-based treats that are easy to store and full of flavor. They appeal to health-conscious owners and pets with food allergies.

21. Dental Chews

Chews are designed to freshen breath and reduce plaque buildup. Many contain added vitamins or breath-freshening herbs. Repeat orders are common because they’re often used daily.

Travel & Outdoor Essentials for Pets

Whether it’s a quick trip to the park or a flight across the country, pet owners want to keep their animals safe and comfortable when they’re on the move.

22. Pet Travel Carriers

Soft-sided or hard carriers approved for car and airline travel. Buyers often look for breathable mesh, padded straps, and easy-access zippers. Bonus features like built-in leash clips or foldability can seal the deal.

23. Car Seat Covers & Pet Seat Belts

Protects the car from fur, scratches, and accidents. Many pet owners choose waterproof, machine-washable covers along with safety belts that click directly into the car’s buckle system.

24. Portable Water Bottles for Pets

Handheld bottles with built-in bowls or silicone lids make it easy to hydrate pets during walks or hikes. Many buyers pick up more than one for their car or backpack.

25. Dog Hiking Packs & Boots

Dog backpacks let pups carry small essentials, while boots protect paws on hot pavement or rocky trails. These products appeal to active pet parents and those living in warmer or rural areas.

Feeding & Mealtime Tools

Feeding tools are everyday essentials, and buyers are often willing to pay more for products that save time or improve pet health.

26. Smart Pet Feeders

Automated feeders with app controls that allow scheduled feeding even when owners aren’t home. Some include portion settings and voice recording features to call pets to the bowl.

27. Spill-Proof & Elevated Bowls

Bowls with weighted bases or non-slip bottoms reduce mess. Elevated designs help with digestion, especially for older or larger pets. They’re a small but impactful upgrade many buyers are happy to make.

28. Slow Feeders

Bowl designs that prevent pets from eating too fast, helping avoid bloating and stomach upset. Many come in colorful shapes or puzzle-style patterns that double as feeding games.

Tech & Smart Pet Devices

Smart products make it easier for pet owners to stay connected, track health, and solve everyday problems—even when they’re not home.

29. GPS Pet Trackers

Clip-on devices that track a pet’s real-time location via smartphone apps. Features like escape alerts and activity monitoring make them especially valuable for outdoor cats or adventurous dogs.

30. Pet Cameras with Treat Dispensers

Two-way cameras let owners talk to pets and toss treats from anywhere. Most also offer night vision and barking alerts. These are popular with working professionals and remote employees alike.

31. AI-Based Pet Health Monitors

Wearables or collar add-ons that track sleep, movement, and behavior to help spot issues early. These are newer to the market but gaining attention from health-conscious owners and tech-savvy buyers.

Eco-Friendly Pet Picks

Many pet owners are thinking about sustainability. These products help reduce waste without giving up on quality or function.

32. Compostable Poop Bags

Made from cornstarch or biodegradable materials. Buyers often go for bulk packs with refillable dispensers. They’re a small switch that feels like a responsible choice.

33. Recycled or Natural Pet Toys

Toys made from upcycled fabric, wool, or natural rubber. These are soft on the planet and gentle for pets. Many brands use earthy tones and minimalist packaging, which also appeals to design-conscious buyers.

34. Bamboo Grooming Brushes

Brushes with wooden or bamboo handles and soft bristles. They’re plastic-free, durable, and look great in pet grooming kits. Perfect for eco-minded customers looking for low-waste options.

Want to Start Your Own Pet Store Online?

Whether you’re planning to launch a one-product store or build a full online pet supply brand, we can help you do it right from day one.

At CartCoders, we build Shopify stores that are easy to manage, mobile-first, and built around how real people shop. From clean product pages to fast checkout and smart filtering, we cover what matters.

Thinking about:

• Selling your pet products?
• Moving from Etsy or WooCommerce to Shopify?
• Starting a niche store for dogs, cats, or small pets?

Let’s build something that works for you. Get in touch with us today and start your pet store today.

Conclusion

Selling pet products online is more than just a trend—it’s a steady business with loyal buyers. People care deeply about their pets, and they’re willing to spend on products that bring comfort, fun, or peace of mind.

The items in this list are popular for a reason. They solve real problems, fit everyday routines, and feel worth the money to pet parents. If you’re planning to launch or grow your store, these products are a great place to start.And if you’re looking for help setting things up, CartCoders is ready when you are.