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Shopify stores have one of the largest revenue leaks, cart abandonment and it is not trivial. Baymard Institute’s global average cart abandonment rate is 70%, indicating that almost 7 out of 10 customers abandon their carts at checkout.
To Shopify merchants, this has a direct effect on revenue, ROAS and lifetime value. All the carts left behind are not the abandoned customers; they are the lost recovery opportunities. With the right Shopify abandoned cart app, stores can recover 10-30% of abandoned checkouts through smart follow-ups.
This blog covers everything you need to know, including Shopify recovery, the 10 best abandoned cart apps for Shopify, a quick comparison and how to use the right recovery stack for your objectives.
Most merchants ask a single question before they can install any app: does Shopify already have cart recovery? The response is a yes, but with conditions.
Shopify has an in-built abandoned checkout recovery email. It will automatically send a reminder email to customers who reach checkout but do not complete their payment. Basic content, branding and timing can be customized by the merchants. This is effective for basic stores, but it lacks advanced personalization.
The in-built recovery supports:
Multi-step reasoning, A/B testing and behavioral division do not exist. It is automation, but extremely rudimentary automation.
Shopify has a feature that lets you apply discounts in recovery emails. This helps raise conversion rates, particularly among price-conscious customers. Discounts, however, are not dynamic and are not initiated based on cart value, intent, or user behaviour.
When Built-In Recovery Is Just Enough
The native recovery of Shopify is working when:
In the case of scaling brands, it is a highly restrictive set-up.
Clear Limitations of Shopify Recovery
Shopify abandoned cart recovery, Shopify abandoned checkout recovery.
Not every cart recovery app is identical. Tools were rated based on how they are applied in stores and not on how they are marketed.
We have placed greater emphasis on applications that support multiple channels: email, SMS, WhatsApp and push, because recovery rates are higher when customers are contacted on their preferred channel.
Applications that included adaptable recovery programs were ranked superior to solitary email applications.
The cart value, product name, customer name and discount logic were dynamic variables and are important evaluation factors.
Recovery of revenue, conversion percentage and message performance were to be displayed on clear dashboards.
We eliminated applications whose prices were unclear or unspelled. Businesspeople require certainty of expenses.
New apps that can be ready within less than 30 minutes received more points.
The shortlisted apps had powerful Shopify API integration and were regularly updated.
Below, we have listed the 10 best Shopify Cart Abandonment Apps
KwikEngage places strong emphasis on WhatsApp-based recovery, which is ideal in areas where WhatsApp generates high conversion rates. It facilitates automated abandoned cart messages, COD messages flow and order updates. The app itself is lightweight and fast to install and it works well for DTC brands aimed at mobile purchasers. Its WhatsApp-first strategy increases response rates compared to email-only tools.
Key Features
Pricing
Free
Reviews
4.9/5 (135 reviews)
Attribuly focuses on identifying abandoned visitors and retargeting them across channels. It is a cart recovery and attribution combination suitable for performance-based brands. Merchants can trace user behaviour, recover abandoned carts and retarget high-intent users effectively.
Key Features
Pricing
Free
Pro (Retargeting): $19/month
Enterprise: $1,000/month
Reviews
4.5/5 (125 reviews)
Dondy integrates WhatsApp automation with live chat and AI-based workflows. It features cart recovery, upsells and customer support, all accessible from a single dashboard. The app is more convenient for stores that receive many chats and COD orders.
Key Features
Pricing
Free
Pro: $6.99/month
Power Automation: $79.99/month
Elite: $159.99/month
Reviews
4.8/5 (766 reviews)
CK specializes in WhatsApp-based cart recovery and uses basic automation as well as quick implementation. It is also well-suited to small- to mid-size stores that need direct recovery without complicated configuration.
Key Features
Pricing
Free
VIP: $9.99/month
Advanced: $29/month
Reviews
4.9/5 (268 reviews)
Wiz AI is an artificial intelligence tool that will create high-converting abandoned cart emails. It is dedicated to email recovery and optimized subject lines, content and time to enhance open and conversion rates, which are optimized with AI.
Key Features
Pricing
Free
Pro AI: $14.99/month
Reviews
5/5 (155 reviews)
B: WhatsApp Chat, Abandon Cart application combines WhatsApp chat with cart recovery and customer support. It enables the stores to retrieve carts and process pre-purchase inquiries immediately.
Key Features
Pricing
Free
Reviews
4.8/5 (342 reviews)
Hextom helps multichannel recovery through WhatsApp, SMS and push notifications. It is appropriate for merchants who wish to have a diversified recovery without installing several apps.
Key Features
Pricing
Free
Business: $15/month
Enterprise: $50/month
Reviews
4.8/5 (342 reviews)
Updatrr specializes in automating WhatsApp using abandoned carts, order updates and customer communication. It comes to recover quickly and be configured with minimal needs.
Key Features
Pricing
Free
Growth: $19.99/month
Pro: $39.99/month
Reviews
4.8/5 (26 reviews)
bitCRM offers cart recovery focused on WhatsApp, with CRM-style segmentation and automation. It is effective for a brand with high-value, repeat customers.
Key Features
Pricing
Free
Basic: $9/month
Standard: $29/month
Pro: $299/month
Reviews
5.0/5 (13 reviews)
Cartly is a multi-purpose recovery tool that requires email, pop-ups and automation processes. It is user-friendly, upsell-friendly and cart-recovery-friendly.
Key Features
Pricing
Free
Pro: $14.99/month
Power Bundle: $29.99/month
Reviews
4.8/5 (249 reviews)
| App Name | Best For | Recovery Channels | Standout Feature | Free Plan |
| KwikEngage | WhatsApp recovery | COD flows | Yes | |
| Attribuly | Retargeting | Multi-channel | Attribution | Yes |
| Dondy | WhatsApp + Chat | AI chat | Yes | |
| CK | Simple WhatsApp | Fast setup | Yes | |
| Wiz AI | Email recovery | AI content | Yes | |
| B | Chat recovery | Live chat | Yes | |
| Hextom | Multi-channel | Push + SMS | Push alerts | Yes |
| Updatrr | WhatsApp automation | Notifications | Yes | |
| bitCRM | CRM-based recovery | Segmentation | Yes | |
| Cartly | Email + popups | Upsells | Yes |
The wrong Shopify Cart Abandonment App is not a feature, it is a fit. Carts are left by different stores for various reasons and an act of recovery can only be effective when the channel, timing and message resonate with your audience’s behavior. Prior to using any application, clarify the purpose for which you intend to use it and then choose the tool that can facilitate it.
Email recovery is effective in stores with long consideration cycles and heavy desktop traffic. If your customers compare products, read descriptions and come back later, email offers one space to be explanatory, trustworthy and encouraging.
Best suited when:
Select applications with the Shopify abandoned cart email app functionality, good templates, time control and revenue reporting.
SMS recovery is useful when speed is required. The SMS can be used for time-sensitive promotions or for impulse purchases, with an open rate over 90%.
Best suited when:
Install a Shopify abandoned cart SMS application that supports scheduling, opt-in compliance and short CTA-oriented messages.
WhatsApp is among the most effective recovery media in India, LATAM, Southeast Asia and the Middle East. Communications are personal, rather than advertisement-based.
Best suited when:
Choose a Shopify WhatsApp abandoned cart app/solution that is automation-based, has clickable checkout links and follow-up logic.
Push notifications are also effective on returning users who have already expressed interest. They are not obtrusive and do not require contact information, such as email or phone numbers.
Best suited when:
A Shopify abandoned cart app can be used to re-engage users without adding any additional friction.
Expensive products require credibility, confidence and even a personal touch. One-click reminders do not convert easily.
Best suited when:
Select applications that can be customized with multiple steps to recovery, customized and chat-based follow-up as opposed to pushy offers.
Cross-border stores and COD have increased abandonment because of trust and delivery issues. Distrusting messages should be confronted with recovery messages.
Best suited when:
It is because WhatsApp + SMS combinations are more beneficial than email in such situations.
Not all stores require elaborate automation. Simple things are important to you when you want to recover quickly and your objective is not to add technical overheads.
Best suited when:
Select the ones that can be launched within 15-30 minutes, include templates and do not need technical arrangements.
The issue of cart abandonment is not a threat; it is a chance. Using the appropriate Shopify cart abandonment app, stores can recover sales, enhance the customer experience and increase profitability without spending more on advertising.
CartCoders is the best Shopify development company, helping Shopify brands design, optimize and scale conversion recovery systems. As a professional Shopify growth partner and Shopify app development company in the USA, we do not simply recommend apps; we design recovery plans tailored to your store, audience and revenue objectives.
CartCoders is the execution partner for app selection, personalized recovery flows, or sophisticated Shopify app development.
Yes, Basic abandoned checkout recovery is included in Shopify through email. Nonetheless, it is also limited to a single channel, with very little to no customization or reporting.
Abandoned carts are observed before checkout. Abandoned checkouts occur when a customer enters their details but does not complete the payment.
SMS open rates tend to be higher than email open rates, which is better for detailed messaging. The audience’s behavior depends on the performance.
Yes, WhatsApp has high open and response rates, particularly in mobile-first areas and among heavy COD populations.
Normally, 2-4 spaced messages over 48-72 hours are optimal without fatigue.
Yes, but strategically. Apply discounts to price-sensitive carts, not to all abandonment.
Reporting differences can be caused by attribution delays or channel mismatches.
Well-built apps don’t. Slowly written scripts may use prudence.
Cartly, CK, and KwikEngage are easy to use and affordable.
The majority of applications are live in 15-30 minutes.
Projects delivered in 15+ industries.
95% retention rate, building lasting partnerships.
Serving clients across 25+ countries.
60+ pros | 10+ years of experience.